With the help of our advanced online monitoring software, we protect your brand from counterfeiting and other intellectual property infringements.
With the help of our advanced online monitoring software, we protect your brand from counterfeiting and other intellectual property infringements.
The number of products and data that is placed online every day is immense. Without an automated solution and a thought through strategy, it is impossible to get control over your brand’s online presence. Pointer developed a brand protection strategy that is segmenting the internet in market places, domains and social media. Each segment has its own monitoring & enforcement approach.
Everyday, Market Protect scans hundreds of online marketplaces such as eBay, Alibaba, Taobao, and Mercadolibre for intellectual property infringements. Our software and enforcement team work together to distinguish genuine, fake, or grey-import products – which are authentic goods sold in unauthorized or unintended markets. Based on this insight, we can identify and take action against listings that are most damaging to your brand.
On a daily basis, Domain Protect automatically finds new and existing webshops, blogs, and domains that possibly: sell infringing products violate trademarks with domain names or use copyright protected images or logos without your permission. We identify networks and clusters and enforce on these in one go.
Social Protect monitors all profiles, posts, and content uploaded and shared on social media platforms around the web. That way, you can quickly identify and take down fraudulent listings and profiles before they reach a large audience and become uncontrollable. If sellers are active on multiple platforms, our software automatically connects these and our team shuts down their complete sales channel – not just a few listings.
Besides shutting down and enforcing market place sellers, web shops and social media channels we are focused on identifying clusters and networks. The software and its advanced algorithms pinpoints the largest infringers. We get insights in all the online sales channels they are using. This together with OSINT work provides you with in depth intelligence to stop counterfeits at the source.
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