When it comes to shopping for most material items—purses, watches, even electronics—avoiding the counterfeits can be a pain. It takes a little digging to make sure you’re not being ripped off when you purchase your desired item online. But there’s a specific industry in which counterfeit products are more than just a pain—in fact, in this particular industry, sustained pain is a major byproduct of its illegal trade.
Counterfeiting in the pharmaceutical industry is a growing epidemic. And, contrary to popular belief, this is a counterfeiting trend that affects all global markets, not just those in less-developed geographical areas. Reputable brands that sell medicine and medical equipment are being forged and faked at an alarming rate, and while their profits and reputations diminish, their customers are becoming sicker. The only winners in these scenarios are those producing and selling the fake products, though it’s clearly not a win they should be proud of.
There’s no dignity in taking advantage of those in need, which is why this particular sector of counterfeiting needs to be stopped. If you’d like to learn more about the effects of counterfeiting in the pharmaceutical industry, how they manage to get away with it, and how brands can fight back, you can download our new whitepaper here.